In the Newport cigarette advertisement that is attached in my blog with a link shows four young attractive adults on a sailboat smoking cigarettes. Cigarette companies would argue that there just using advertisements but to someone of knowledge of how cigarettes affect the body would say that this is false advertising. Cigarettes are known to cause a myriad of cancers, heart attacks, strokes & add to hundreds of deaths every year. The argument that can be made in this advertisement would be that usually people who smoke cigarettes would not be doing physical activities like sailing. The people in this ad appear to be extremely healthy when people who smoke as few as 5 cigarettes a day can reduce teens' lung function growth, so the chances that people who smoke can do physical activity is low. The models in this advertisement are also wearing fashionable clothes which give the allusion that if you smoke you can look awesome just like they do.
Some people look at this advertisement and believe that if they buy cigarettes they can fit in with groups of people and look trendy.
http://www.flickr.com/photos/christianmontone/4497287246/
